How to Create Stunning Product Photography
Product photography is something very new to me and I had a blast learning some great lighting and design techniques from my mentor/professor Caryn Esplin and colleagues in my professional imaging class. Each of these different products had lights and light modifiers that range from very affordable speedlights/flashbenders to high quality studio continuous lights.
To create this Essie product photo, I used two Alien Bee strobes with strip soft boxes as my light modifier. In my post processing I increased the contrast, dodge and burned the natural highlights and shadows, and clone stamped out distracting parts of the bottle and background.
For my next product photograph I wanted to capture something with water drops, so I found these tomatoes and started shooting. For this particular product I used a large constant light. In post processing I sharpened the image, adjusted the hue/saturation of the reds and yellows and dodged and burned the natural shadows and highlights.
This next product photo was a personal favorite. A few days before shooting this product photo I modeled for BYU-Idaho’s Comm 300 students at their semesterly Bannack Ghost Town photo excursion. Check out Cami Su‘s incredible photos from that excursion. I loved this piece so I decided to bring it along and set it up with a cool fur. One of my favorite light set ups I use consistently is a SQIBB effect, which I learned from Caryn Esplin. With a snooted speedlight and my camera settings, I was able to get a studio quality invisible black background despite it being midday. In post I sharpened the overall image and then sharpened the feathers and fur again to get that grungy, authentic feel to it. I then adjusted the hue and saturation to give a warmer tone to the image and dodge and burned the highlights/shadows.
This product photo was a bit of a challenge for me, but I had some fun rearranging the items to look cohesive and well thought out. For my light set up I had the continuous light again and added LED light to camera right to get a good exposure on the loaf of bread and chopping block. In post I sharpened this photo, added warmer tones to the shadows and highlights and desaturated the overall image.
This product photo was a fun one to shoot. It took several tries, but I had fun trying to get the shot right. We place the Loreal Revitalift product on a piece of plexiglass to give the image that high key feeling to it. In my light set up I had four speedlights–two in the back corners and two in the front corners–aimed at my Loreal product. After getting the exposure I wanted I got the assistance from my friend Chantel to start squirting water behind the serum bottle. Here’s the final product!
And for this last image I had a last minute thought to try and pull off a levitation product photo. I had the assistance of Garrett holding the camera in one image against the log wall. I selected the camera in Photoshop and dragged onto a photo of the log wall without the camera in frame. I played with the saturation/hue, selective color, and sharpened my image. Hope you enjoy it!